AI Is Coming For Commercial Art Jobs. Can It Be Stopped?

“Robinson and Grubaugh recently interviewed renowned fine artist/illustrator Dave McKean, one of the earliest adopters of digital techniques back in the 90s, about this topic. “Why would anyone pay to have an artist design a book cover or album jacket when you can just type in a few words and get what you want?” said McKean. “This will feed an increasingly rapacious marketing department that wants to see 50 comps of everything, and now they can have unlimited comps. The financial imperative of that is inevitable.”

Holz strongly disagrees and believes the platforms will benefit artists, companies and society in the end. “I think that some people will try to cut artists out. They will try to make something similar at a lower cost, and I think they will fail in the market. I think the market will go towards higher quality, more creativity,” he said.”

AI Is Coming For Commercial Art Jobs. Can It Be Stopped?
https://www.forbes.com/sites/robsalkowitz/2022/09/16/ai-is-coming-for-commercial-art-jobs-can-it-be-stopped/?sh=7b31ab054b05
via Instapaper